联系清华大学经济管理学院来获得更多活动和门票信息

Surviving the Platform Economy 在平台经济中求生存

12月20日 2019, 18:30 至 12月20日 2019, 21:00 (时区 +08:00)

报名参加
入场券类型 结束销售 价格 数量
电子优惠券 已结束 免费 N/A
活动详情

演讲题目:Surviving the Platform Economy 在平台经济中求生存
演讲嘉宾:  Prof. Ruipeng DI
时间: Dec. 20th, 2019 18:30-21:00
地点: CCI FRANCE CHINE, 2/F, Mayfair Tower, 83 Fu Min Road, Shanghai
        上海市富民路83号巨富大厦2楼
语言: English



The session on Surviving the Platform Economy focuses on the biggest challenge most companies face in the digital era, which is how to work with platform giants such as Alibaba and Tencent. We will start the session by introducing a definition of platforms, types of platforms, how digital impacts platforms, and benefits of platforms. We will then strategize policies towards building an ecosystem where small and medium sized enterprises (SMEs) coexist with the platform giants. Strategies include but are not limited to building a mini platform based on a deeper understanding of and exposure to a specific niche market, becoming an integral part of the critical links of a platform both on and off line, as well as positioning to be acquired by a platform etc. An analytical tool of Platform Business Model Map will be applied throughout the discussion. Up-to-date real-world cases will be used and discussed.  

About the Speaker:
Dr. DI Ruipeng is director of global executive courses at Tsinghua University School of Economics and Management and secretary general of Advisory Committee of Tsinghua University/NDRC Institute for Social Governance and Development. With Ph.D. in financial economics from University of New Orleans and Master/Bachelor degrees in international economics from Peking University, Dr. Di is a popular instructor especially to international students and visitors on topics such as stakeholder management in China, business model innovation as well as corporate finance etc.

18:30-19:00 REGISTRATION AND COCKTAIL
19:00-20:00 Surviving the Platform Economy
20:00-20:30 Q&A
20:30-21:00 Tsinghua insead emba programme CONSULTATION

时间

2019年12月20日, 18:30 
- 至 -
2019年12月20日, 21:00 (时区 +08:00)


地点
富民路83号巨富大厦2楼
富民路83号巨富大厦2楼

上海 




主办方

商学院大百科编辑部出版系列管理课程指导书籍和杂志,为潜在MBA\EMBA\DBA\EDP等课程申请者提供信息和建议,帮助他们做出明智的选择。出国还是留在国内?参加联考还是GMAT?全职还是在职?MBA还是EMBA?选清华、北大、复旦、交大、读中欧还是长江?专业网站 www.whichmba.net同时为学生提供课程信息网上搜索和比较,挑选课程从此省时省力。还有更多来自顶尖商学院的一手研究资料同大家分享。

WhichMBA.net is a cross media platform publishing business school guide books and magazines to give advice to potential candidates. Affiliated professional website www.whichmba.net is providing online search and comparison of programme information. Students, who want to catch up market trend and to choose a right programme from Tsinghua,Beijing,Fudan,Jiaotong,CEIBS in China or from overseas provider, use our online service please.

Tel:+86-21-52301885; Email:events@whichmba.net