SIMBA公开课暨说明会

主题： Global Supply Chain Management 全球供应链管理

主讲： 

Daniel Chicksand

英国华威商学院教授

英国伯明翰大学PhD

英国伯明翰大学MBA

英国皇家采购与供应学会会员

时间：2014年5月24日，星期六下午

     1:30-2:00 pm  嘉宾签到，互换名片 

2:00-2:30 pm  SIMBA项目介绍

2:30-4:00 pm  公开课

讲座概要：

在经济全球化背景下，供应链管理逐步发展成为一个热门话题。特别是当今的世界经济，竞争日益全球化，产品生命周期越来越短，客户对供应链管理的有效性和成本管理日益关注，于是毫无疑问的各大公司将物流以及供应链管理提上日程。

本课程将从全盘的战略管理角度出发，向大家呈现供应链管理的规划、实施以及如何转化成核心的竞争力之一。帮助大家从全局系统的思维出发来设计商业模型和管理商业流程，而非仅仅从某单一组织和利益出发。

Logistics and Supply chain management (SCM) is an evolving and exciting topic. Intense competition in today's increasingly global markets, shorter product life cycles, a focus on cutting costs and managing the expectations of increasingly demanding customers, have ensured that logistics and SCM is now firmly on the agenda for many organisations.  Organisations who are able to effectively harness the potential benefits of supply chain management, whilst mitigating the risks associated with managing external and often global supplier relationships can achieve substantial competitive advantage.  This module aims to provide a holistic strategic view of SCM and how it can become a source of competitive advantage.  This module will help you to develop skills in designing business models and managing business processes that are characterised by this shift from single organisational management to inter-organisational networks management.  

*2014年9月开学，现在正在接受申请。

同济-SIMBA课程 Q&A:http://www.whichmba.net/business.do?actionId=BrowseProgrammeDetail&programmeId=programme00101004&languageVersion=CN 

上海在职MBA大比拼，有关价格和特征的比较：http://www.whichmba.net/business.do?actionId=BrowseArticle&channel=3&Id=694 

*联系：021-52301885