同济大学SIMBA上海国际MBA项目公开课暨招生咨询会——战略管理

主题：《战略管理》

主讲：Chris Smith 教授

阿德雷德大学商学院,  澳洲顶级商学院，澳洲诺贝尔获奖者摇篮

时间：2013年7月13日下午2点，星期六

地点：上海四平路1239号同济大学中法中心大楼

咨询热线：021-5201885

Strategy concerns the long-term direction, scope and performance of an organization within its specific context. While senior managers are normally responsible for strategic planning, the implementation of strategy is most effective if managers at all levels ensure that their actions, performance goals, resource application etc. are aligned with the efforts of other functions and departments and with the major strategic orientation of the firm.

This course aims to develop critical understandings and insights about strategy and strategic management at the business unit level. It merges insight from economics and organization/learning theory to enable students to analyze the strategic forces at play in their own organizations and design appropriate courses of action. Strategy is relevant only in context and it is up each student to ensure that he/she is constantly relating the theory/practice being discussed to his/her own particular national, industrial and organizational context. 

此次活动能够帮助您深入了解项目最新的招生政策以及申请流程， 届时还可以与SIMBA的学生和教授面对面交流。2013学年9月份开学，目前正在接受申请，安排面试。 

咨询热线：021-52301885

 
同济-上海国际MBA(SIMBA)项目Q&A：http://www.whichmba.net/business.do?actionId=BrowseArticle&channel=2&Id=916&languageVersion=CN

上海在职MBA大比拼，有关价格和特征的比较：http://www.whichmba.net/business.do?actionId=BrowseArticle&channel=3&Id=694

同济经济与管理学院项目总览：http://www.whichmba.net/business.do?actionId=BrowseSchoolDetail&schoolId=school001010&languageVersion=CN